How to Make Prototyping a Powerful Engine for Product Development


You’ve heard about prototyping — perhaps in the context of design thinking or lean startup. You’ve heard about the need to do small experiments before releasing any major initiatives. But what does that truly mean? How can you successfully prototype something new, and perhaps most importantly, how can you learn from these experiments?
 
What Matchbox events typically look like:
 
Our panelists will run the discussion. As the session video plays, a chat will run simultaneously, where attendees will be sharing their own experiences. This is a co-creation event, which means we’ll be gathering insights from the ensuing discussion and turning them into an actionable resource for all attendees to take away with them.